Content, China and new vertical market players are the digital winners of this year, according to the think tank IDATE, which has been monitoring changes in the sector as part of its annual study.
Proclaiming “content is king,” IDATE’s research predicts a shortening of the broadcasting value chain, which will see traditional TV broadcasters bypassed in favour of direct distribution to consumers.
IDATE’s CEO, Yves Gassot, said that there had been a “revolution” in the relationship with consumers and that…